Insider Selling Ramp‑Up at Motorsport Games Inc.
The most recent 10‑billion‑1.1 filing from Mike Zoi, operating through Driven Lifestyle Group LLC, shows a swift, rule‑based liquidation of roughly 24,000 shares of Motorsport Games’ Class A common stock over three consecutive days (Feb 25‑27, 2026). The average execution price hovered around $3.58‑$3.71, comfortably above the market close of $3.60, suggesting Zoi was able to capture a modest premium while sticking to a pre‑approved Rule 10b‑5‑1 schedule. The transaction volume—9,362 shares on day 1, 5,059 on day 2, and 9,603 on day 3—constitutes only about 0.14 % of the company’s market cap, yet the consistency signals a strategic divestiture rather than a market‑reactive sale.
What Investors Should Take Away
For shareholders, the timing and pricing of these trades do not signal a red flag about the company’s fundamentals. Zoi’s sales were executed under a pre‑established 10b‑5‑1 plan, reducing the risk of market timing accusations and preserving the integrity of the stock’s valuation. The broader insider activity—most notably the significant 48,909‑share sale on Feb 23—highlights a pattern of disciplined, schedule‑driven exits. Such activity typically indicates that insiders are monetizing long‑term positions as part of personal portfolio rebalancing rather than reacting to negative company news.
From a strategic perspective, Motorsport Games’ valuation remains modest (P/E 4.42, P/B 2.79) and its share price has rebounded from a low of $0.731 in April 2025 to $5.409 in November 2025. The recent surge in player engagement for its Le Mans Ultimate title and the recognition from the Autosport “Pioneering & Innovation” award bolster confidence in its content pipeline. Unless insider selling accelerates dramatically, the stock’s upside potential appears to rest on continued user growth and monetization of its esports offerings.
Profile of Mike Zoi
Mike Zoi (through Driven Lifestyle Group LLC) has maintained a steady stream of sales over the past month, totaling nearly 100,000 shares in early February 2026. His previous transactions in February show a preference for mid‑range prices ($3.29‑$3.62), suggesting a tolerance for modest volatility while still securing a fair return. Earlier in the year, Zoi’s sales on Feb 20 and 23 were executed at $3.29 and $3.59 respectively, aligning with the broader market trend of a gradual appreciation after a period of consolidation.
Historically, Zoi’s activity is consistent with a long‑term investor who utilizes Rule 10b‑5‑1 plans to mitigate market timing concerns. His selling pace—roughly 2–3% of his holdings per month—indicates a measured approach aimed at liquidity needs rather than distress. The absence of any significant buying activity in the recent filings further reinforces the view that Zoi is currently in a divestment phase rather than a strategic repositioning.
Looking Ahead
For market participants, the key takeaway is that insider selling, while noteworthy, is presently a routine, rule‑compliant exercise rather than a harbinger of imminent corporate trouble. Motorsport Games’ foundational strengths—solid valuation metrics, a growing esports footprint, and recent industry accolades—suggest that the company remains on a growth trajectory. Investors should monitor Zoi’s future filings for any shift in volume or frequency, but current data do not warrant a reassessment of the company’s long‑term prospects.
| Date | Owner | Transaction Type | Shares | Price per Share | Security |
|---|---|---|---|---|---|
| 2026-02-25 | ZOI MIKE () | Sell | 9,362.00 | 3.58 | Class A Common Stock |
| 2026-02-26 | ZOI MIKE () | Sell | 5,059.00 | 3.52 | Class A Common Stock |
| 2026-02-27 | ZOI MIKE () | Sell | 9,603.00 | 3.71 | Class A Common Stock |
