Insider Buying Signals a Quiet Confidence in Marriott’s Growth Plan
On February 13, 2026, Chief Human Resources Officer Breland Benjamin T. purchased 2,793 restricted stock units (RSUs) of Marriott’s Class A common shares at an average price of $354.63, just ahead of the company’s trading near its 52‑week high of $370. The transaction, while modest in dollar terms relative to his overall stake of 31,829 shares, underscores a pattern of disciplined long‑term ownership: since November 2025 he has sold 1,650 shares but continues to hold 1,262 shares of common stock and 7,688 RSUs, indicating a strategic commitment to Marriott’s trajectory rather than a short‑term profit motive.
What This Means for Investors
The buy aligns with a broader wave of insider activity that saw five of Marriott’s top executives – including the CFO, the COO of Customer Experience, and the CEO – all execute restricted‑stock purchases on the same day. Such synchronized buying is typically interpreted by analysts as a collective vote of confidence, especially when the stock is trading near a technical high and the firm’s earnings outlook remains strong. The transaction coincides with a 13.42 % monthly rally and a 23.94 % year‑to‑date gain, suggesting that insiders are betting on the hotel group’s continued ability to capture international demand while navigating domestic softness.
Profile of Breland Benjamin T.
Breland Benjamin has been a key architect of Marriott’s global workforce strategy, overseeing talent acquisition and development across 30,000 employees worldwide. His historical transactions reveal a cautious but consistent approach: a November 2025 sale of 1,650 shares, followed by a large RSU grant, and now a fresh purchase of 2,793 RSUs. Unlike some peers who engage in frequent short‑term trades, Breland’s activity is anchored in long‑term equity incentives that vest over three years, aligning his interests with shareholders and the company’s strategic goals. His cumulative holdings – 31,829 shares plus additional RSUs – place him among the top 10% of Marriott insiders by equity exposure.
Implications for Marriott’s Future
Marriott’s leadership cohort is currently riding a wave of strategic initiatives: a renewed focus on premium property development, expanded loyalty programs, and digital transformation of the guest experience. The recent insider buying spree, coupled with the company’s robust buy‑back program and dividend‑reinvestment plan, signals a belief that these initiatives will translate into sustainable earnings growth. For investors, the insider activity is a bullish cue that, if supported by solid operating metrics and macro‑environment stability, Marriott could continue to deliver incremental value even as the travel sector recovers from pandemic‑era shocks.
Key Takeaway
While individual transactions are small relative to the company’s market cap, the coordinated buying by top executives, including Breland Benjamin, suggests a collective endorsement of Marriott’s long‑term strategy. For investors, this insider confidence, set against a backdrop of strong quarterly performance and a strategic growth blueprint, offers a positive indicator that Marriott may be poised to capitalize on resurgent global travel demand while maintaining disciplined financial stewardship.
| Date | Owner | Transaction Type | Shares | Price per Share | Security |
|---|---|---|---|---|---|
| 2026-02-13 | Breland Benjamin T. (CHRO & EVP, Global Ops. Serv.) | Buy | 2,793.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Breland Benjamin T. (CHRO & EVP, Global Ops. Serv.) | Holding | 31,829.62 | N/A | Class A Common Stock |
| N/A | Breland Benjamin T. (CHRO & EVP, Global Ops. Serv.) | Holding | 1,268.13 | N/A | Class A Common Stock |
| 2026-02-13 | Breland Benjamin T. (CHRO & EVP, Global Ops. Serv.) | Buy | 6,708.00 | 0.00 | Stock Appreciation Rights |
| 2026-02-13 | Mason Jennifer (EVP & CFO) | Buy | 2,538.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Mason Jennifer (EVP & CFO) | Holding | 5,838.61 | N/A | Class A Common Stock |
| 2026-02-13 | Mason Jennifer (EVP & CFO) | Buy | 7,290.00 | 0.00 | Stock Appreciation Rights |
| 2026-02-13 | Menon Rajeev (President, APEC) | Buy | 1,185.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Menon Rajeev (President, APEC) | Holding | 10,212.00 | N/A | Class A Common Stock |
| 2026-02-13 | Menon Rajeev (President, APEC) | Buy | 3,402.00 | 0.00 | Stock Appreciation Rights |
| 2026-02-13 | Pinto Drew (EVP, Chf. Rev & Technology) | Buy | 1,524.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Pinto Drew (EVP, Chf. Rev & Technology) | Holding | 13,771.00 | N/A | Class A Common Stock |
| 2026-02-13 | Pinto Drew (EVP, Chf. Rev & Technology) | Buy | 4,191.00 | 0.00 | Stock Appreciation Rights |
| 2026-02-13 | Reiss Rena Hozore (EVP & General Counsel) | Buy | 2,244.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Reiss Rena Hozore (EVP & General Counsel) | Holding | 33,487.00 | N/A | Class A Common Stock |
| 2026-02-13 | Reiss Rena Hozore (EVP & General Counsel) | Buy | 6,441.00 | 0.00 | Stock Appreciation Rights |
| 2026-02-13 | Roe Peggy (EVP & Chf. Customer Officer) | Buy | 1,524.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Roe Peggy (EVP & Chf. Customer Officer) | Holding | 24,226.00 | N/A | Class A Common Stock |
| 2026-02-13 | Roe Peggy (EVP & Chf. Customer Officer) | Buy | 4,191.00 | 0.00 | Stock Appreciation Rights |
| 2026-02-17 | Marriott David S () | Sell | 4,747.00 | 360.00 | Class A Common Stock |
| N/A | Marriott David S () | Holding | 1,224.00 | N/A | Class A Common Stock-Dir. Def. Stock Comp Plan-1 |
| N/A | Marriott David S () | Holding | 670,536.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 122.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 122.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 9,035.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 221,678.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 240,000.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 401,928.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 22,027,118.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 75,000.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 251,000.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 36,369.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 50,928.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 24,001.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 16,240.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 8,710.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 13,220.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 42,837.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 16,682.00 | N/A | Class A Common Stock |
| N/A | Marriott David S () | Holding | 230,390.00 | N/A | Class A Common Stock |
| 2026-02-13 | Capuano Anthony (President & CEO) | Buy | 13,044.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Capuano Anthony (President & CEO) | Holding | 208,551.00 | N/A | Class A Common Stock |
| N/A | Capuano Anthony (President & CEO) | Holding | 1,945.00 | N/A | Class A Common Stock |
| 2026-02-13 | Capuano Anthony (President & CEO) | Buy | 37,461.00 | 0.00 | Stock Appreciation Rights |
| 2026-02-13 | Lee Felitia (Controller and CAO) | Buy | 891.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Lee Felitia (Controller and CAO) | Holding | 4,990.74 | N/A | Class A Common Stock |
| 2026-02-13 | Hill David Shawn (EVP & Chf. Development Officer) | Buy | 846.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Hill David Shawn (EVP & Chf. Development Officer) | Holding | 1,223.00 | N/A | Class A Common Stock |
| 2026-02-13 | Hill David Shawn (EVP & Chf. Development Officer) | Buy | 2,430.00 | 0.00 | Stock Appreciation Rights |
| 2026-02-13 | Mao Yibing (Pres. Greater China) | Buy | 1,059.00 | 354.63 | Class A Common - Restricted Stock Units |
| N/A | Mao Yibing (Pres. Greater China) | Holding | 32,900.00 | N/A | Class A Common Stock |
| N/A | Mao Yibing (Pres. Greater China) | Holding | 156.00 | N/A | Class A Common Stock - Deferred Stock Bonus Award |
| 2026-02-13 | Mao Yibing (Pres. Greater China) | Buy | 3,039.00 | 0.00 | Stock Appreciation Rights |




